Meet Maria Joaquina — Independent Website & SEO Strategist
Maria Joaquina Ruiz is an independent website designer and local SEO strategist based in Lampasas, TX. She works directly with small business owners across Central Texas to build websites that are structured for Google, optimized for local search, and designed to generate real leads.
With more than seven years of hands-on experience in website design, local SEO, and digital systems, Maria brings a practical, strategy-first approach to every project. She grew up in Kerrville, TX and spent years managing restaurants — learning operations, customer service, scheduling, budgets, and team leadership from the ground up. That background shapes how she works with business owners: organized, direct, and focused on what actually moves the needle.
Maria studied psychology before pivoting to digital strategy. She holds certifications from Google, Meta, and Adobe, and has completed professional training in website design, local SEO, and digital marketing. She is bilingual in English and Spanish, which allows her to serve both English-speaking and Spanish-speaking business communities throughout Central Texas.
How Maria works: Every project starts with a discovery call to clarify goals, audience, and what success looks like. From there, she builds or refines the website structure, improves local search visibility, and launches with clear next steps. Clients work directly with Maria — not an account manager or subcontractor.
Maria is based in Lampasas County and serves businesses across the Hill Country, Highland Lakes, and Greater Central Texas region. She is a local business owner herself and brings firsthand understanding of what it takes to build visibility in small-town Texas markets.